Our Mission

Ageing is undergoing a profound change.  We are living longer, more productive lives, and yet it's not always easy to access the right care and information to help us along our aged care journey. And yet with years of industry experience we know that finding the right information about aged care has remained a source of stress and anxiety for many families.

We think it should be easier to find the right support at this time. That there should be a new approach, one that streamlines the process and reduces the complexity of choosing aged care.

DailyCare helps you to explore and evaluate aged care options, and also provides information and resources to help you make decisions along the way. We do this by centralising all aged care service providers into one place.

By creating a care summary, we then match you with a provider that suits your unique care needs.

We realise that you are not on this journey alone and that involving partners, family and friends is also a crucial part of the process, which is why we make it easy to share care summaries with those whose opinions matter.

Our Team

Founder and CEO

Tull Roseby

His career experience includes accounting, marketing, brand and graphic design and web development.

He currently runs a successful aged care service business.

Tull Roseby began his career working as an accountant. Soon after, his entrepreneurial nature led him to opening his first business at age 23: a branding/marketing/online agency providing solutions to SME’s and startups. 10 years after its inception the business was sold, giving Tull the opportunity to run a number of business ventures in a variety of industries, both privately owned and private equity backed.

This experience has given him the understanding of how multiple businesses operate.

In 2012, Tull purchased a care services business. He soon recognised that the general consumer was at a loss to find the best aged care solution for a family member or loved one - and that no integrated care solution existed in the marketplace.

Building on his intuitive approach to customer service, his strategic thinking ability and love of technology, Tull has identified a game changing solution to the fundamental challenges all Australian consumers will face when making care choices.


Read Tull's story: Why I founded DailyCare

Digital Product Manager

David Shardlow

David has worked as a digital professional for more than 15 years, and is currently providing leadership as a Digital Product Manager.

With both agency and client-side experience, as well as a successful period of self-employment, David’s interest has always been focussed on the quality of customer experience.

Earlier in his career, David delivered a diversity of projects hands-on in design and front-end developer roles.

With a background in Industrial (Product) Design, David brings a unique mix of skills and project experiences that enable him to balance the needs of the customer, technology and business.


Read David's story: Why I'm part of the DailyCare team

Director - Market and Content

Alex Lynch

Alex has spent 18 years molding media channels into tightly targeted media platforms, for Australia’s leading brands. One such example is as a founding member of Executive Channel, now a global digital panel network in 5 countries publishing real time digital communications.

Alex's years in media have launched and relaunched over 10, publisher brands at the commercial helm. Known for her fast to market innovation and her consistent drive to extend beyond the market norms, Alex’s most recent role was that of Commercial Director for Domain Vic.  Alex’s market influence and access, is significant as is her experience in commercialising burgeoning and scalable, media platforms.


Read Alex's story: This unrepeatable woman handed me life’s greatest cheat sheet

Our Advisors


Hugh Evans

Hugh Evans is an entrepreneur and business designer specializing in disruptive strategy and enterprise transformation. Since 2002 he has founded and led the development of a business services portfolio in Australia, Europe, North America and Asia that counts global organisations such as Rio Tinto, SAB Miller, ING Bank and Vodafone as clients, generating more than US$100M in revenues. Hugh is currently Chairman of EA Group Holdings and also heads strategic design firm FromHereOn (www.fromhereon.com) as Chief Executive Officer.

dc linkedin icon


Wendy Wood

Throughout her career Wendy has developed a breadth of deep expertise across health business operations, risk management, internal audit, strategy, governance, administration and project management.  Additionally, in support of leadership and management of people she has continually invested in professional development to strengthen her ability to remain at the forefront of leadership and management. Wendy is currently the CEO of Federation Training a Gippsland based public Registered Training Organisation. 

In 2012 Wendy’s efforts in nursing professional leadership were recognised by the University of Melbourne and she was appointed Honorary Clinical Associate Professor.

Between 2006 and 2012 Wendy lead a large proportion (700+) of the workforce at the Peter MacCallum Cancer Centre through a complex period of change and challenges and held a substantial role in the planning efforts associated to the relocation of Peter Mac from the East Melbourne precinct to the new Parkville facility.  Wendy wrote and submitted the business case and service plan that was ultimately funded by both Federal and State Governments. This project has required a significant effort to encourage and achieve collaboration amongst the various stakeholders being impacted by the relocation and the necessary strategic changes to the organisation’s operations Her achievement was recognised by her peers in 2010 and she was nominated and a State Finalist in the Telstra Business Women of the Year Awards.

dc linkedin icon